Affinity centres celebrate Red Nose Day 2018

In its first national charity endeavour, Affinity Education Group completely connected its centres across Australia in a fun campaign which raised more than $2800 during Red Nose Day. 

Red Nose Day raises funds for Red Nose, formerly SIDS and Kids, that aims to reduce unexplained child deaths through free education for parents, backed by scientific research.

Tim Hickey, CEO of Affinity Education Group said Red Nose Day was chosen as a way to connect parents, children and Centre educators with the wider community for a very important cause. 

“We encouraged all our centres to show their commitment to their communities and families by raising awareness and vital funds for Red Nose," Mr Hickey said.

More than 160 Lifelong Learning Centres  owned and operated by Affinity Education Group were invited to host their own 'Little Rockers Disco' or other event in support of Red Nose on Friday, 29 June, and many of the centres truly got into the spirit by hosting morning teas, wearing red and other initiatives. 
(Julie Anderson, CEO Tim Hickey and Chey Carter at Papilio Early Learning Belrose)

Centre Manager Helena Williams-Johnson at Kids Academy Erina Heights in NSW was delighted to see her community get into the fundraising spirit and contribute $348.90 to the fund.

“Our small centre raised a great amount through activities including disco dancing, face painting, a jumping castle, dress up themes and cupcake sales – and had great fun doing it!” she said.
(Katie Drummond and Brigitte Venn fundraising at Kids Academy Erina Heights, NSW)

Not far away at Kids Academy Hornsby, Minister Matt Kean MP attended their Red Nose Day family breakfast joining in activities with the children and sampling the delights of Centre Cook Daniel Try’s healthy food.
(Minister Matt Kean MP joining the celebrations with children at Kids Academy Hornsby, NSW)

In QLD, Village Kids Granville held a SIDS pyjama party and date night for their families.

“We all had so much fun, dancing around in our 'PJ's' while our parents enjoyed some time to relax as their children were kept entertained,” said Centre Manager Jodie Henderson.

Milestones Early Learning Centre in Tamworth raised $325.10 with an entire day devoted to playing, dancing and learning in support of the cause.

​Milestones Centre Manager Krista Lynch said promoting awareness for the cause was very important. 

“Obviously it's something really close to home - we have two nurseries here, with 12 babies a day, so it's something we really want to raise awareness for,” Ms Lynch said. 

“It means that we can just get awareness out. We can talk to families, have the conversations about how to prevent SIDS,” Ms Lynch said in an article published by their local newspaper.

“We are having fun celebrating the day, but at the same time we are also raising money for SIDS, so we are going to continue that.” 

It wasn’t only the childcare centres joining in the fundraising effort. Affinity Education Group's 'Centre Support Office' in Brisbane hosted a 'Time Machine' themed Trivia Night, which raised more funds - and plenty of laughs.

(Cover photo credit: Northern Daily Leader)